Dr. Scholl's Fast Flats

New DR. SCHOLL’S^® FOR HER Fast Flats™ Offer a Practical Solution For a Long Day or Night in Heels

For women on-the-go, a stylish pair of foldable flats is now available at mass retailers nationwide

WHITEHOUSE STATION, NJ, August 24, 2010 /PRNewswire/ — Merck Consumer Care today announced the launch of DR. SCHOLL’S^® FOR HER Fast Flats™, a stylish and practical solution for women who need a break from their uncomfortable shoes.

Fast Flats™ are compact and foldable shoes that fit discreetly in a purse and come with a wristlet for easy storage and portability. This spare pair is perfect for nights out, weddings, traveling through airports and other times when a long trek in heels won’t cut it. Women can even wear Fast Flats™ during their commute, and then slip in to their fashionable shoes just in time to hit the office.
Most women know what it’s like to dread taking another step in heels when their feet have had enough. In fact, a recent survey conducted by DR. SCHOLL’S^® FOR HER found that 70 percent of women admit to taking their shoes off after a night out because they were so uncomfortable. And 80 percent of women surveyed said that when their feet hurt, it affects their mood.¹

“While women love their stylish shoes, many feel they have to sacrifice comfort to wear them for an entire day or night,” said Jay Morgan, vice president of Research and Development for DR. SCHOLL’S^®. “We know that’s not the case, and we wanted to give women a great solution for their feet. Fast Flats™ are fashionable and affordable, enabling women to be prepared for the many scenarios they face throughout the day without having to worry about shoe discomfort.”
Fast Flats™ is the only brand of portable flats available at most drug and mass retailers nationwide. They come in women’s sizes 5-6, 7-8, and 9-10.

More information about the full line of DR. SCHOLL’S^® FOR HER products is available online at www.drscholls.com/drscholls/forher.jsp and www.facebook.com/drschollsforher.